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New Beauty: The Beauty Authority

New Beauty: The Beauty Authority

"In collaboration with Pixi, Hirons created her dream cleanser, Double Cleanse, a first-to-market product that unsurprisingly became a best-seller. Use the solid oil at night to take off stubborn makeup and SPF, and then the cream to remove any residue left behind." -New Beauty

New Beauty: I'm Obsessed Clean Slate

"Skin-care superstar Caroline Hirons is changing the world of beauty, one double cleanse at a time." - New Beauty

New Beauty: I'm Obsessed Clean Slate
WWD: Pixi Beauty Opens L.A. Store with Interactive Secret Garden

WWD: Pixi Beauty Opens L.A. Store with Interactive Secret Garden

"Pixi Beauty opened its U.S. flagship this week, a 425-square-foot location in the Westfield Century City Mall in Los Angeles. This brand, founded by makeup artist Petra Strand, also has a store in London and is sold in America at Target and other select retailers.  A new feature in the new site is a Secret Garden, which Strand describes as a curated space to be updated with a themed, interactive experience each month including events and product sneak peeks. In the age of e-commerce, Strand is adamant about the importance of in-store interaction..." -WWD  

Popsugar 150+ Last-Minute Gifts You Can Get For Everyone on Your List - All From Target!

"This Pixi by Petra Rose Glow Mist ($15) is packed with seven different kinds of rose water extracts and antioxidants that help soothe skin all day. It is also small enough to throw in a stocking as a stocking stuffer!" - Popsugar

Popsugar 150+ Last-Minute Gifts You Can Get For Everyone on Your List - All From Target!
Refinery29 Elevated Holiday Beauty Looks to Wear Over & Over This Party Season

Refinery29 Elevated Holiday Beauty Looks to Wear Over & Over This Party Season

"If we're being honest, blush doesn't always get the credit it deserves. During the colder months especially, there's no quicker way to breathe life back into dull skin than with warm-hued, just-pinched, blushing cheeks. To keep this step from veering off into '80s territory, Jaikaran recommends building color with a light touch, working upwards from the apples of your cheeks. (Try one of the rosy hues from the Pixi Palette used here.) Match your lips to your cheeks in a similar cranberry shade to ever so slightly enhance the color. Then, when someone inevitably asks how your skin looks so extra-fresh, let 'em in...