WWD Beauty Biz Magazine
WWD Magazine speaks about Pixi’s partnership with Disney to create the cosmetics line PixiGlow, inspired by Disney’s most famous fairy, Tinker Bell. The beauty line (including "Fairy Dust" - pictured...
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Forbes: Pixi Beauty Enters Perfume Category
Forbes writes, "The beauty brand launched Fig, Rose and Mimosa to 'capture fleeting moments of warmth, comfort and joy,' says Pixi founder Petra Strand. 'They’re meant to come alive when layered, just like makeup."
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WWD Beauty Biz Magazine
Petra Strand is named as the most innovative marketer of mass cosmetics for her line, Pixi. They mention that she takes a "classic approach" to beauty, but that her approach...
Elle Magazine
Elle Magazine talks about Target’s new brand, Pixi by Petra, which debuted in stores and on Target.com.